Rather than asking ‘what kind of booth can we make‘, we asked ‘what can this project be for Times Square and New York‘.
The dominant urban experience on Manhattan is that of the street grid. When the grid relents, it is typically a green park.
Time Square is a ‘rare’ condition where the grid opens to create an urban room.
Times Square was a place experienced from the periphery. Thus, even though it is one of the world‘s best known destinations, people simply had nowhere to stop and enjoy the show. To us it was like a theatre without seats.
From these observations, we used the booth project to ‘invert‘ the existing condition and create a ‘centre‘ and a destination where both locals and visitors can pause, sit and enjoy what’s on offer.
The scheme could be viewed both as seats or a stage to Times Square. It has re-calibrated how people use and understand the place.
It has gone from a place that operated from the edges, to now, from the centre, outwards.
2010 GOOD DESIGN Award 2010 American Institute of Architects, National Honors Award 2009 AR Awards for Emerging Architecture, Commendation 2009 World Architecture Festival Award, Category Winner 2009 The Chicago Athenaeum, American Architecture Awards 2009 Spark! Design & Architecture Award, Winner 2009 Australian Institute of Architects, Jørn Utzon Award 2009 American Institute of Architects, NY, Best in New York State 2009 American Institute of Architects, NY, Design Award 2009 Smithsonian Cooper-Hewitt, People’s Design Award Nomination 2009 Interior Design Magazine, Best of Year Award, Public Space 2009 IESNA Illumination Award: Lumen Citation 2009 D & AD Yellow Pencil Award, Environment Design Category 2009 I.D. Magazine’s Annual Design Review Award 2009 William H. Whyte Award, American Planning Association NY 2009 Municipal Art Society of New York, MASterworks Award 2009 Travel + Leisure Design Award, Best Public Space 2009 American Institute of Architects, NYC, Design Award Merit 2007 New York Art Commission Award 2000 TKTS2K International Design Competition, 1st Prize